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Good A'Nuff Studios logo rebrand

Tasked with revitalizing the studio’s branding, I designed a 3D logo for use in-game and across marketing channels. Utilizing Illustrator, Cinema 4D, Maya, and Unreal Engine 5.2, I crafted a detailed trophy emblem featuring a ribbon threaded through the handles, bearing the company name. This hybrid approach allowed for high visual fidelity and seamless integration into both static and interactive environments, aligning with the studio’s playful yet polished aesthetic.

The original logo

GAS Logo.png

The redesigned logo

Custom animated logo for the Nyctophobia: Fear the Dark game introduction screen. The sequence sets the tone for the experience, blending atmospheric elements with dynamic motion to reflect the game’s suspenseful aesthetic and immersive world.

Process

Studio Trophy Asset – Easter Egg Integration

To create a compelling three-dimensional logo intended as an in-game Easter Egg, I developed a bespoke 3D typeface and ribbon in Illustrator and Cinema 4D, meticulously designed to reflect the studio’s unique branding identity. Using Maya, I procedurally modeled the ribbon to conform to the curvature of the trophy mesh, ensuring accurate deformation across its topology. The ribbon geometry was designed with controlled edge flow to wrap seamlessly around the trophy's body and dual handles, simulating natural tension and material behavior. I refined the mesh using non-uniform scaling and pivot-based transformations to maintain proportionality during animation.

Custom UV mapping was applied for texture fidelity, followed by normal map baking to enhance surface detail without compromising performance. After finalizing the topology and texture maps, I exported the asset as an .fbx file with baked animations and collision parameters, ensuring compatibility with the game engine’s asset pipeline. The trophy was then integrated as a dynamic prop and programmed as a hidden Easter Egg achievement trophy, accessible through event-triggered interaction.

After applying custom textures and finalizing the mesh, I exported the completed model as an .fbx file for seamless integration into the game engine. The trophy now appears in-game as a hidden Easter Egg, adding a playful and personalized touch that reinforces the studio’s identity within the gameplay experience.

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